International exchange module “Doing Business in Russia” has been successfully completed at Graduate School of Management St. Petersburg University within the Global Executive MBA (GEMBA) program of the Vienna University of Economics and Business (WU-Vienna).
More than 40 CEOs and top managers of international companies – the study group of GEMBA Vienna University program, took a course on the studies of Russia in the global economic environment, marketing strategies of the international companies operating in the Russian market and business ethics under the supervision of the GSOM SPbU professors.
As part of the module, students got a unique opportunity to visit the largest Russian and international companies operating in the Russian market – JSC "Baltika Brewery" and JSC "Imperial Porcelain Factory". They have also took part in a meeting with a guest speaker Volker Limmer – Vice President of sales in Russia and CIS, Constantia Flexibles, - one of the world's leading manufacturers of flexible packaging and labels.
Leaders and managers of the companies have shared their practical experience of doing business in Russia, the establishment of business processes and answered questions from the audience.