Sergey A. Yablonsky

Associate Professor, Information Technologies in Management Department







  • SAP Certified Business Associate with SAP ERP 6.0. Cirtificate ID: 0009313711, February 2012.
  • TERP 10 SAP ERP - Integration of Business Processes, Saint-Petersburg State Polytechnical University, 2012.
  • Delivering Information Services Executive Program Certificate, Harvard Business School, USA, 2010.
  • Certificate of IZET Innovationszentrum Itzehoe, Germany, 2002.
  • Certificates: Advanced Oracle 8i Programming, Application Development using Oracle 8i, Oracle 8i Advanced Database Administration, Bauman Moscow State Technical University, 2001.
  • Candidate of Science (Computer Science), St. Petersburg Electrotechnical University "LETI", 1982.
  • Specialist Degree in Computer Science, St. Petersburg State Transport University, 1975.



  • Digital Economy, Digital Business, Digital Innovation and Entrepreneurship
  • Enterprise Digital Transformation
  • Multisided Platforms and Markets
  • Digital Marketing
  • Data and Big Data Governance
  • Advanced Analytics
  • Cloud Computing
  • IOT
  • Computer linguistics & Text/Web Mining
  • Semantic and Social Web



Articles in Refereed Journals  

  • Multidimensional cloud-enabled innovations for financial services, Int. J. Business Excellence, Vol. 11, No. 4, 2017, pp.464-486, Scopus. DOI:
  • Crowdfunding Innovations, Int. J. Services, Economics and Management (IJSEM), Vol. 7, No. 2/3/4, 2016. Scopus. DOI:
  • Multi-sided search platforms: global and local, The International Journal of Technology Marketing, Vol. 11, No. 3, 2016 p. 319-340. 
  • E-finance innovation services in Russia // The International Journal of Entrepreneurship and Innovation Management, Volume 8, Number 5, 2014, pp. 523-551.
  • Multisided Platforms and Markets: Basic Approaches, Concepts and Practices // The Russian Management Journal, V.11, N4, 2013. pp. 57-78 (in Russian).
  • Brand management in multi-sided platforms: the role of co-branding” (Daniil Muravski, Maria Smirnova), Marketing and Marketing Research, #5, 2013
  • Introduction to the Ecosystem of "Cloud Computing" // Software Engineering. 2011. No. 2. pp. 27-38 (in Russian)
  • Automated Information Management System of the University // Software and Systems. 2009. No. 4. (with A. Suhonogov, A. Templing, O. Samonina) (in Russian)
  • Semantic Web Framework for Very Large Ontologies Development // Polibit. 2009. Issue 39. pp. 19-26.
  • Wordnet Lexical Ontology in Semantic Web Technologies // Software and Systems. 2009. No. 4. P. 5 (with A. Suhonogov) (in Russian)
  • Oracle: In support of Education Development // Higher Education in Russia. 2008. No. 11. P. 69-74 (with Y. Gorvitz, A. Kornienko) (in Russian)
  • Computing in Russian. An Overview of the Cyrillic Script, Grammar and Standards // International Journal Multilingual Computing & Technology. 2003. Vol. 14 (4).



  • Information Technologies in Railroad Transport. M., 2000 (with V. Yakovlev, E. Lecky, V. Pankratov) (in Russian).


Chapters in Books and Proceedings

  • Multi-Sided Platforms (MSPs) and Sharing Strategies in the Digital Economy: Emerging Research and Opportunities, IGI Global, 2017 
  • (to be published).
  • Smart Wearable Multi-sided Fashion Product Platforms Business Models and ICT Technologies for the Fashion Supply Chain, Lecture Notes in Electrical Engineering Series, Volume 413, 2017, pp 135-150, book-chapter, Scopus. DOI:, Springer:
  • Chapter 5. Intermediaries in e-commerce // In: Encyclopedia of E-Commerce Development, Implementation, and Management, IGI Global, 2016, pp.48-73.
  • Chapter 87. E-finance services in Russia // In: Encyclopedia of E-Commerce Development, Implementation, and Management, IGI Global, 2016, pp. 1215-1228. 
  • New Capabilities For Russian and Ukrainian Language Learning Based on the Language Processor Russicon // A. Essen, S. Jager, J. Nerbonne (Ed.) Language Teaching and Language Technology, NY, Routledge, 2014 (1998), 242 pages, pp. 53-61
  • Chapter Eight. ICT-based Financial Innovations // In: "Innovation in financial services: a dual ambiguity" ed. Mention, A-L., Torkkeli, M., Cambridge Scholars Publishing, 2014, pp.184-224.
  • Multidimensional Platform Innovation: from IT Platforms to Leadership Platforms, In Proceeding of the XXVIII ISPIM Innovation Conference “Composing the Innovation Symphony”, Vienna, Austria, 18-21 June, 2017.
  • (with Ilias Faizullov) Modern Advanced Analytics Platforms and Predictive Models for Stock Price Forecasting: IBM Watson Analytics Case // In: The Proceedings of the Hawaii International Conference on System Sciences HICSS-50: January 4-7, 2017. Available at:
  • Innovation Crowdsourcing Intermediaries: Input Supplier, Multi-sided Platform or Reseller? // In: The Proceedings of the XXVII ISPIM Innovation Conference – Blending Tomorrow’s Innovation Vintage, Porto, Portugal, 2016.
  • Digital Marketing Intermediaries // In: The Proceedings of the 4th International Conference on Contemporary Marketing Issues, Heraklion, Greece, 2016.
  • IOT Wearable Multi-sided Platforms // In: The Proceedings of the IT4Fashion Industrial Conference, Florence, Italy, 2016, (forthcoming).
  • Multi-sided Emerging Markets and Platforms: A Case of Russia // In: Proceedings of the 27th Annual British Academy of Management Conference “Managing to Make a Difference”, 2013.
  • Platform-driven Financial Innovations // In: The Proceedings of the 3d Innovation for Financial Services Summit, Singapore, 2013.
  • Web 2.0/3.0 Technology in Lexical Ontology Development: English-Russian WordNet 2.0 // In: The Proceedings of the 4th International Conference KESW 2013 “Knowledge Engineering and the Semantic Web”, Springer, 2013, P. 202-213.
  • Network Platforms Governance // In: The Proceedings of the 1st International OFEL Conference on Corporate Governance, ISBN: 978-953-57413-1-2, Dubrovnik, 2013.
  • Platform-driven Financial Innovations // In: The Proceedings of the 2nd Innovation for Financial Services Summit, Luxembourg, Grand-Duchy of Luxembourg, 2012.
  • English-Russian WordNet for Multilingual Mappings // In: The Proceedings of the 2010 Workshop on Cross-Cultural and Cross-Lingual Aspects of the Semantic Web Shanghai, China, 2010. P. 35–43.
  • Cloud Service Innovation Ontology Development // In: The Proceedings of the XXI ISPIM Conference - The Dynamics of Innovation, Bilbao, Spain, 2010.
  • Some Issues in the Construction of a Russian WordNet Grid // In: The Proceedings of the Forth International WordNet Conference, 2008 (with V.Balkova and A.Suhonogov).
  • Russian morphology: resources and Java software applications // In: The Proceedings of the 2003 EACL Workshop on Morphological Processing of Slavic Languages, Budapest, Hungary.
  • Russian WordNet. From UML-notation to Internet/Intranet Database Implementation // Proceedings of the Second International WordNet Conference, GWC 2004. Brno, Czech Republic, 2004 (with V. Balkova, A. Suhonogov).
  • Russian morphological analysis // In: The Proceedings of the VEXTAL: Venecia per il Tratamento Automatico delle Lingue. Venice, Italy, 1999. pp. 83-90.
  • Russicon Slavonic Language Resources and Software // In: The Proceedings of the First International Conference on Language Resources & Evaluation, Granada, Spain, 1998.
  • Russian Language Processor RUSSICON: Design and Applications // In: The Proceedings of the East-West Artificial Intelligence Conference (EWAIC-93), Moscow, 1993. (with B. Belyaev, A. Surcis).


Case Studies

  • Yandex: The Russian Google (Case). — The European Case Clearing House (ECCH). — 2012. — 912-041-1. — P. 39.
  • Yandex: The Russian Google (Teaching Note). — The European Case Clearing House (ECCH). — 2012. — 912-041-8. — P. 13.



  • Internship, UC Berkeley, Haas Business School, USA, 2008.
  • Erasmus visiting professor, Stockholm Business School, Stockholm university, 2016 
  • Visiting Professor, Aalto University, Helsinki, Finland, 2013-2016.
  • Visiting Professor, HAMK University of Applied Sciences (Riihimäki, Finland), 2005-2007.
  • Visiting Professor, University of Groningen, Groningen, Holland, 1996.
  • Visiting Professor, Hebrew University, Jerusalem, Israel, 1995.



  • 2017 IBM award for bringing Scientific and Technological innovations to an increasingly global research and education market place, Hawaii International conference on Systems Science 2017.
  • 2015 IBM Faculty award in Cloud Analytics for the new course development on Cloud Analytics focusing on the emergence of trends such as “Big Data”, “Cloud and in-memory computing”, “Text and Data mining” and the “Internet of Things” in IBM Watson Analytics. See: n_2015.shtml
  • European Silver Seal of e-Excelence (rewarding excellence in innovation marketing) for (co-inventor together with Votisky Zsuzsa).
  • “Interorganizational knowledge exchange in multi-sided platforms”, St. Petersburg State University grant 16.38.378.2015, 2015-2016.
  • “Ontology-based Intelligent Services for the knowledge PORTals support (InS-PORT)”, Russian Foundation for Basic Research (RFBR) grant, 2014-2016.
  • “Multi-sided platforms: description methods, Russian and international companies’ business model analysis”, Petersburg State University grant 16.23.981.2012, 2012-2013.
  • Structuring knowledge and content using community ontology design (COMET), Russian Foundation for Basic Research (RFBR) grant 16.15.819.2011, 2011- 2013.
  • Yandex grant №103003 “Russian/English Wordnet Multilanguage Index Development”, 2005.
  • Oxford University Press Research Grant, 2003.



  • Professor Information Systems Department, Petersburg State Transport university, 2006-2009;
  • Visiting Professor in Universities of Finland, the Netherlands and Israel, 1995 – 2015;
  • CEO, Russicon Company, 1991-2016;
  • 15 Business consulting projects for IBM, EMC, Henkel, Oracle etc., 2008- ;
  • Member of the IGI Global editorial advisory board (EAB), 2016 -;
  • Member of the International Scientific Committee and invited speaker –International Conference Innovation for Financial Services – IINNOFIN 2013- 2015;
  • Member of the International Scientific Committee –International Conference on Contemporary Marketing Issues – ICCMI 2014-2017;
  • Member of the Program committee – 4th International Conference KESW 2013 “Knowledge Engineering and the Semantic Web”;
  • Member of the Program committee – 24th International Conference on Computational Linguistics COLING 2012;
  • The Speech Technology Network Advisory Board Member, 2000 – 2002.
  • Reviewer of the Russian Management Journal (in Russian), 2012 – ;
  • Bulletin of St. Petersburg. University. Ser. Management (in Russian), 2012 – ;
  • Reviewer of the BAM 2012 Conference, British Academy of Management (BAM);
  • Reviewer of the COLING 2012, the 24th International Conference on Computational Linguistics;
  • External Reviewer of projects in Computer Linguistics DGXIII, European Commission, 1996 – .


Membership in Professional Associations

  • The International Society for Professional Innovation Management (ISPIM);
  • The Association for the Computational Linguistics (ACL);
  • The Global WordNet Association (GWA);
  • Russian Association for Artificial Intelligence.

Courses taught at GSOM

  • Data Governance (Bachelor Program)
  • Digital marketing (Bachelor Program)
  • Digital commerce (Bachelor Program)
  • IT in Logistics and Supply Chain Management (Bachelor Program)
  • Digital business (Master Program)
  • Smart Business Transformation in the Digital Age (CEMS Blocked Seminar, Master Program)