eMarketer

RESOURCE URL

 

Description:

eMarketer is a comprehensive source of information on the fast-changing world of digital marketing. It contains:

  • Articles on the latest trends in digital world
  • In-depth reports (more than 200 new reports each year)
  • Comparative estimate charts, prepared by eMarketer's  research team (over 50 000)
  • Forecasts, based on leading industry sources
  • Interviews with outstanding digital leaders

While working on this platform, you can search data by topic (ecommerce, social media, email marketing, advertising budgets and spending, etc), geography and industry.

All content can be downloaded.

Data format:  PDF, ХLS, JPG, PPT

Subscription period:  trial access till April 14, 2016

Language: English

Access points: on-campus and off-campus

Off-campus access: http://ezproxy.gsom.spbu.ru:2048/login?url=http://totalaccess.emarketer.com/Extranet.aspx?stpetersburguniversitymtrial

Off-campus access to this database requires GSOM ID and Password.

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