Topic 1. Introduction to information technologies in electronic and mobile commerce.
Topic 2. Brief introduction to electronic commerce (EC).
Topic 3. Brief introduction to mobile commerce (MC).
Topic 4. Main EC/MC actors and the structure of e-marketplace.
Topic 5. EC/MC business models. Planning, Financing and Launching E-business.
Topic 6. EC/MC Strategy. Cases.
Topic 7. E-auctions.
Topic 8. Digital marketing.E-Marketing. Social networks marketing. Cases.
Topic 9. Electronic Payment Systems. Cases.
Topic 10. Legal, Ethical, and Social Impacts of EC/MC. Cases.
Topic 11. EC/MC security.
Topic 12. Final project presentations. Course summary.