Associate Professor of the Department of Public Administration, Deputy Director of the PPP Research Center Andrei E. Ivanov will present the main concepts of using value chains in managing the quality of medical services provided by medical organizations and their strategic planning.

Associate Professor of the Department of Examination of Temporary Disability and Quality of Medical Care of the North-Western State Medical University named after I. I. Mechnikov Sergei A. Anufriev will consider the problem of using the value chain in the provision of medical care to develop marketing strategy for a medical organization (its division).

Sergei A. Anufriev,
Associate Professor of the Department of Examination of Temporary Disability and Quality of Medical Care of the North-Western State Medical University named after I. I. Mechnikov 

Andrei E. Ivanov,
Associate Professor of the Department of Public Administration, Deputy Director of the PPP Research Center