The speakers' reports present the methodology of strategic planning for a multidivisional medical organization.

Olga Verkhovskaya will share her experience of conducting portfolio analysis, obtained while consult-ing projects of students of the MBA programs and the "Management in Healthcare" program. 

Andrei Ivanov will present the methodology of applying SWOT-analysis to develop a strategy for a healthcare department of multidivisional hospital, tested in projects of "Management in Healthcare" program students.

Program:

 6:00 p.m. – 6:10 p.m. – start of the event, greetings

 6:10 p.m. – 7:40 p.m. – presentation by Andrey Ivanov and Olga Verkhovskaya, topic: «Dissemination of healthcare organizations’ strategic planning methodology in the academic environment and among the Chief Medical Officers»

 7:40 p.m. – 8:00 p.m. – discussion

Andrey Ivanov, Ph.D., Associate Professor of the Department of State and Municipal Administration

Olga Verkhovskaya, Ph.D., Associate Professor of the Department of Management and International Management.

Nikita Porokhin

Leading specialist, Grants and scientific awards coordination and support department, Research support service SPbU

n.porokhin@gsom.spbu.ru