On October 1, 2021, Yury Blagov, Director of the PwC Center for CSR at GSOM SPbU, took part in the First International Eco-Summit "Siberian Perspective", organized by Norilsk Nickel with the support of the National Council for Corporate Volunteering, the Russian Managers Association and the “Protected Areas Embassy” charitable foundation. The key topics of the summit, which took place in the Krasnoyarsk Nature Reserve "Bobrovy Log", were the preservation of biodiversity and the development of corporate volunteering of an ecological orientation.
The summit was attended by more than 50 federal and international experts, managers and volunteers representing Norilsk Nickel, Sakhalin Energy, NOVATEK, Rosatom, MTS, Russian Railways, SIBUR, Leroy Merlin, KFC Russia, SberBank , Coca-Cola HBC, VimpelCom, Philip Morris Sales and Marketing, Nestlé Russia, Danone, Metalloinvest, MTS, Polyus and other companies, representatives of government agencies, specialized NGOs and academic institutions, heads of Russian specially protected natural areas.
Yury Blagov presented the keynote speech at the Round Table “Practices of Implementing Successful Business Projects to Preserve Biodiversity. The role of corporate volunteering in the company's environmental strategy. " In his speech, he noted that the preservation of biodiversity is today the most important global problem, on the solution of which the success of the UN Sustainable Development Goals agenda largely depends. According to Yury Blagov, corporate volunteering in such complex science-intensive areas as biodiversity preservation demonstrates the need and possibility of developing partnerships as a condition for bridging the “big disconnect” between increasing business responsibility and exacerbating global problems. At the same time, partnerships with external stakeholders - other companies, government agencies, academic institutions and specialized NGOs, are objectively complemented by the cooperation of relevant management functions, including PR, HR, CSR and Sustainable Development departments, social and environmental services.