In March as part of the TalentUp! mentoring program, the Product Management Day was held at the Graduate School of Management of St. Petersburg University (GSOM SPbU). Its goal was to inform students about the product management profession through real-life examples, answer questions on the topic, and help aspiring professionals choose their career path. A total of 202 students and alumni from the Graduate School of Management and other universities took part in the event.

During the main part of the event, GSOM alumni talked to the students about working as a product manager and shared useful resources, services, and tips for creating their own product. Each speaker highlighted one of the four aspects, so students were able to see the multifaceted nature of the profession:

• Maria Morozova, a product manager at Yandex.Drive, talked about how she entered the field of product management and shared the skills needed to become a good specialist.
• Irina Makarkina, a product marketing manager at Beeline, shared a set of practical product manager tools (marketing and IT).
• Darya Shchurik, Head of Product at Ozon Global, discussed how to organize employees' work correctly, what frameworks are used for effective team management, and how to become a good product owner.
• Vladimir Zhirov, a product owner at Sber, talked about the differences, pros, and cons of independent development and working in a large corporation, as well as what to pay attention to when choosing an approach to work.
• As a result, listeners had many questions, some of which the speakers answered during the discussion. 

Angelina Rychkova, a first-year Master programs' student at GSOM SPbU, said: "I want to express my sincere gratitude to the organizers and speakers of Product Management Day! It was very interesting for me to listen to real experts in product management since I myself plan to develop my career in this direction. I especially liked that the organizers and speakers tried to make the event useful for people with different backgrounds, covering topics from career start to practical life hacks for working as a product manager. I will be happy to participate in a similar event again!"

In the near future, the TalentUp! team will hold another career event — Data Science Day. Follow to the Vkontakte group to stay up-to-date on events.