The XXVIII Drucker Awards ceremony was held at the Mikhailovskaya Dacha campus of the GSOM SPbU. This year, the guests of the student “Oscar” ceremony got to Broadway: into the world of creativity and behind stage intrigues.

Traditionally, the ceremony gathered a full auditorium. About 450 students at the Business School and honored guests: teachers, staff and partners of the GSOM SPbU came to support the nominees of the competition and see a colorful show.

The award is named after one of the most famous management researchers in the twentieth century, Peter Drucker. When Mr. Drucker found out about the award in 2002, he wrote a letter to the GSOM SPbU, in which he supported the ceremony, and gifted several of his books to the library of the Business School.

 

Polina Bachinskaya, head of PR department of Drucker Awards, talked about the atmosphere of the ceremony: “Music permeates the air. The Broadway theater is enveloped in excitement and anticipation. You can hear the clatter of heels and the smell of the best perfumes. Light pours from the headlights, anticipation hangs in the atmosphere. The crowd is excited, applauding every movement, every step of the artists. The stage has a life of its own and steals the audience's attention, not letting go until the last note is played! This is the atmosphere we wanted to create at this year's Ceremony. There is a place for everyone on Broadway and each of the nominations is designed to reveal a new side of the person. We hope it's a success.”

The rules of the Drucker Awards are reminiscent of the Oscars: multiple nominations, with each nomination represented with multiple people. Students choose their own nominees and vote.

 

By tradition, GSOM SPbU students have awarded teachers and staff:

"Recognized Expert" — Igor Gladkikh, Associate Professor of Marketing Department;

"Mentor with a capital letter" — Liubov Ermolaeva, Academic Director of the Bachelor's degree program "Management";

"Exceptional view" - Yury Blagov, Director of Research Center for Corporate Social Responsibility;

"Language is my baggage" — Olga Rogoza, Senior Lecturer at the Department of Foreign Languages in the field of Management;

"On the same wave" — Anna Vilpan, Manager of the GSOM SPbU Career Center;

"Professional enthusiast" — Anastasia Golubeva, Academic Director of the Bachelor's degree program "Public Administration".

The award was presented to teachers and staff by:

Nikita Dreval, graduate of the Bachelor's degree program Management’ 21;

Alexander Shmakov, graduate of the Master's degree program Management' 20, founder of the publishing house of children's literature "Goodwin".

The XXVIII Drucker Awards ceremony surprised the audience not only with student musical, acting and choreographic performances, but also with the talents of teachers. For example, Anastasia Golubeva performed Tina Turner's famous single 'The Best'. The drummer was Valeria Andrusenko, Managing Director of the Department of External Educational Projects and Initiatives of VTB Bank and a member of the Board of the Corporate Finance Master's Program, and Alexander Andrianov, Academic Director of the Corporate Finance Master's Program, was at the keyboard.

 

In 2024 bronze statuettes, a symbol of the modern businessman, were awarded to students:

"Kindhearted" — Boris Goryachev, 3rd year student of bachelor’s degree, "Public Administration" program;

"Master of our time” — Rakhat Zhusupekov, 1st year student of master’s degree, "Management" program;

"Sports Interest" — Elizaveta Paschenkova, 1st year student of bachelor’s degree, "Management" program;

"One step ahead" — Oleg Golubkov, 3rd year student of bachelor’s degree, “Management” program;

"Front-runner" — Kristina Shimkute, graduate of the “Management” program;

"Master of his craft" — Danil Salmin, 2nd year student of bachelor's degree, "Public Administration" program;

"First-class debut" — Zlata Talanova, 1st year student of bachelor's degree, "Public Administration" program;

"Center of Attraction" - Elina Mustafina, 2nd year student of bachelor's degree, "Management" program;

"In a creative rush" — Aniyat Ismailova, 3rd year student of bachelor's degree, "Public Administration" program.

The awards were presented to the students by Olga Dergunova, Deputy President and Chairman of the Management Board of VTB Bank and Director of GSOM SPbU and honorary guests of the ceremony: 

• Marat Bogdalov, producer of the project "This is a sign" and awards "Sobaka.ru";
• Mariam Skeiki, Brand Development Specialist at JTI Employer;
• Yuko Kawaguchi, figure skater, European and World champion;
• Andrey Davydov, Director of Finance, Samolet Group;
• Evgeny Butman, founder of the IDEAS4RETAIL group of companies and the re:Store chain;
• Anatoly Karlovsky, Managing Partner of the TeDo;
• Denis Kotov, founder of the Bookvoed;
• Sergey Yemelyanov, director of the Alexandrinsky Theatre.

"As students, we create the foundation for our future achievements and often work to the limit of our abilities, striving to be in time everywhere. I combined my studies and sports myself, and I remember how difficult it was, how sometimes I wanted to quit. But sport and study complement each other and then we remember this time with warmth, gratitude and love. Try everything that interests you! - Yuko Kawaguchi, figure skater, European and world champion, shared during the award ceremony. - All the skills and knowledge that you are currently receiving at the university will work for you, and emotions will enrich your life."

In 2024, the ceremony was supported by the following companies: Samolet, Trust Technologies (TeDo), JTI, Igora Tour, Tochka Na Karte, Koreana Light and OQ Copy Center.

Congratulations to the teachers and students!

Watch the full recording of the broadcast of the XXVIII Drucker Awards Ceremony

 

PHOTO